Friday, May 28, 2010

100 SHOWS A YEAR: DANA WHITE ON UFC'S FUTURE

The UFC’s global expansion has been a goal of the promotion for several years. Stretching out into England, German, Australia, and many other areas has kept everyone in the industry on their toes, and now with a Canadian office opening, more expansion is on the way.

UFC president Dana White told MMAWeekly.com on Tuesday in Toronto that they would be "aggressive" and increasing the number of shows they do might be the first step in that.

With the Canadian UFC office set to open and Tom Wright leading the operation, three shows a year north of the border could be a possibility, and White believes there's only one direction to go from there... up.

"Yeah probably, who knows," White said about doing three shows a year in Canada. "As this thing continues to grow, and understand it's a work in progress. When we bought this company we were doing five fights a year. If you would have told me six, seven years ago that we'd be doing 34 fights a year, I'd say it's impossible. It will never happen, that's crazy.

"We're probably going to end up doing 100 fights a year."

One hundred fights a year may sound like a lofty ambition, but six years ago 34 fights would have sent most people's heads spinning. Now with the roster of fighters deeper than ever and the pool growing every day, global expansion and more shows only seem likely.

White believes that at some point there will be simultaneous shows going on globally, as the UFC looks to expand into China and India very soon, and European shows are expected as well.

"We could have a show here on Saturday night, and five more going on in five other countries," said White. "That's what's eventually going to happen."

From everything White has said so far, the focus now is Canada and China, but anything is possible.

Expansion isn't a possibility at this point... it's a certainty.

Pros: mmaweekly.com

No comments:

Post a Comment